Name: APTUS Eco Sports Bra
SKU: PLN-ASB
Availability: InStock

APTUS – Sports Bra

Specially designed to support girlsâ€™ bodies during sports. This is the first sustainable, fully reversible sports bra, developed specifically for use at school.

40% of students at secondary school are self-conscious about their bodies and as a result, do not want to take part in PE and extra-curricular sporting activities. We want to change this. With help from experts in the breast health research, we are proud to present a sports bra with a scientifically informed structure and school appropriate design.

Why Wear a sports bra

50% – said that their breasts had some effect on their participation in sport and exercise
50% – reported never wearing a sports bra
87% – of girls had at least one concern about their breasts

A sports bra is important to wear during any physical activity. Wearing a sports bra like ours helps to protect girls' bodies by reducing breast movement during exercise, even in their school PE lessons.

There are no muscles in the breast so the only support they receive is from the outside layer of skin and a thin ligament inside the breast tissue known as the Coopers ligament. During physical activities breasts will bounce up, down and even in a figure of eight which over time can break down the Coopers ligament and stretch the skin causing soreness, pain and sagging. Once the skin is stretched or the Coopers ligament is broken, the damage caused is irreversible.

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Research & Development.

Research carried out by Professor Joanna Wakefield-Scurr proves that everyday bras do not provide enough support for girls playing sports at school, which can lead to pain and tissue damage.
Joanna strongly believes that girls should be protecting this area of their body during PE lessons, much like a gum shield would be expected to be worn during sports like rugby. Her findings warn that many girls suffer pain during games sessions as their normal underwear does not give enough support and that giving girls the right information at an early age can improve their body confidence and even encouraRege greater take-up of sport at school.